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About Us

For over 30 years, V12 Retail Solutions has been a leader in motorsport retail, specializing in licensing, distributing, and promoting official merchandise for motorsport teams and drivers at the world’s most prestigious racing events. With expertise spanning Formula 1, Formula E, MotoGP, FIA World Endurance Championship and Touring Car Championships, we’ve consistently executed successful sales programs for some of the biggest names in the sport.

Partners, Stores and Online Expansion

We proudly partner with top F1 teams , offering fans access to exclusive, high-quality merchandise. In addition to our flagship stores—Racing Miami, V12 Ultimate Racing Stores, and V12 Trackside International Motorsport Store—we’ve expanded our reach by launching online sales, bringing official motorsport merchandise directly to fans worldwide. This complements our physical retail presence and pop-up locations in key cities during major sporting events, ensuring that fans everywhere can engage with their favorite teams.

Global Reach

With headquarters in Montreal, Canada, and a European office in Germany, V12 Retail Solutions operates globally, supported by warehouses in the US, Canada, UK, Europe, Dubai, Mexico, and Singapore. Our commitment to exceptional service and innovation drives our partnerships and projects. As a trusted leader in motorsport retail, we remain dedicated to setting the standard for excellence in the industry.

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